Zug, January 28, 2026 – To enable the efficient use of excess liquidity, Zug-based fintech Plusplus is launching new financial solutions to make more productive use of excess liquidity. To this end, the company is launching Switzerland's first financial products based on a CHF stablecoin: a treasury solution for companies and an investment product for institutional and private investors. Plusplus also plans to enter the rental deposit market later this year: in partnership with Zinsli, tied-up rental deposits will be used to generate returns in the future – without compromising security for tenants and landlords.
Plusplus is using the CHF stablecoin 'Frankencoin', which was introduced almost three years ago, as the basis for these new financial solutions. This allows the Swiss franc to be used digitally for blockchain-based financial applications. By doing so, Plusplus offers its customers simple access to the yield mechanisms of the Frankencoin ecosystem, enabling the productive use of Swiss francs within the DeFi space.
Frankencoin: the Swiss franc on the blockchain
Frankencoin (ZCHF) is the largest Swiss franc stablecoin. Since its launch in March 2023, it has digitally represented the value of the Swiss franc, making it usable for blockchain-based payments and financial applications. Currently, assets worth more than 50m Swiss francs are deposited as collateral in the system. ZCHF is used as both a means of payment – including in SPAR supermarkets and via a GnosisPay Visa card – and a digital store of value offering a return. The Frankencoin Association, based in Zug, is an independent, non-profit organization. It promotes the further development of the open Frankencoin ecosystem, supports governance and transparency processes, and works towards the stablecoin's long-term stability without controlling or owning the system.
Plusplus Treasury: Efficient use of corporate liquidity
Many companies today hold substantial liquidity reserves in Swiss francs, which often remain unproductive. This is exactly where Plusplus comes in. With Plusplus Treasury, the fintech company offers a solution that enables companies to use their excess CHF liquidity more productively – without leaving the Swiss franc or setting up their own crypto infrastructure. The funds are transferred to Frankencoin-based positions and held in segregated wallet structures that can be traced transparently on the blockchain at any time. Plusplus handles all operational aspects – from conversion and custody to interaction with smart contracts – giving companies easy access to blockchain-based yields with a high degree of transparency and control. For customers, the service remains simple to use, comparable to common e-banking apps.
Regulation, security, and transparency
Plusplus is a member of the self-regulatory organization VQF (Association for Quality Assurance in Financial Services) and is therefore subject to Swiss regulations on combating money laundering and terrorist financing. All customers undergo structured KYC processes, transactions are regularly reviewed, and the smart contract structures used have been audited.
As Lead Investor and board member, Roger Eichenberger adds more than a decade of private banking and wealth management experience, helping Plusplus align DeFi products with institutional risk and compliance expectations. At the same time, Lucas Betschart supports Plusplus as Advisor & Investor, drawing on his background as COO & Co-Founder of 21 Analytics and former President of the Bitcoin Association Switzerland to strengthen both technical positioning and regulatory-grade crypto compliance.
"Our vision is to make Swiss franc stablecoins easy, secure, and usable for traditional financial applications. We are convinced that stablecoins are and will continue to be the link between the existing financial system and the next generation of financial solutions. Frankencoin offers an ideal basis for this – and Plusplus ensures that this technology becomes even more usable for companies as well as private and institutional investors." ~ Benjamin Rossi, CEO Plusplus
About Plusplus
Plusplus is a fintech company based in Crypto Valley in Zug. The company develops regulated, application-oriented financial solutions based on Swiss franc stablecoins and bridges the gap between traditional finance and decentralized financial markets. Plusplus focuses on security, compliance, transparency, and ease of use of the financial solutions it offers.
Media inquiries
Rubicom – Agency for PR and Strategic Communication - Andreas Kern | Tel. +41 79 644 99 10 | andreas.kern@rubicom.ch | www.rubicom.ch
